DESCRIPTION

The Forge, is the latest entry into the growing gym scene in Kuwait. We came up ...

The Forge, is the latest entry into the growing gym scene in Kuwait. We came up with name as we felt that it perfectly represents a gym in which clients are "forged" into the better version of themselves. With this name we were able to create a brand that fully embodied the nature of a forge, complete with a logo, branding, stationary, tshirts and additional elements. We also came up with the slogan "Heros are made, not born" which further developed the concept theme.